Dentsply Sirona has launched the CEREC 40 Video Contest, inviting dental professionals to reflect on the impact of CEREC technology in their practices, as the company marks 40 years since introducing its digital chairside restoration system.
The contest offers participants a chance to win a CEREC Primemill and a CEREC SpeedFire. Entrants are asked to submit a short video responding to questions such as how CEREC has contributed to practice growth, improved efficiency, influenced outcomes, or what the technology means to their team.
The initiative is part of the lead-up to DS World 2025, where Dentsply Sirona is expected to preview its next generation of CEREC solutions.
In a teaser video released by the company, it highlighted that “Over 8 million restorations are created with CEREC solutions every year. See how the legacy continues. Simpler than ever. Faster than ever. Smarter than ever.” According to the company, attendees at DS World will be among the first to see upcoming innovations in cloud-connected CEREC workflows.
“Experience the future of connected dentistry,” the company stated in the preview.
DS World 2025 will take place September 25 to 27, 2025, at the MGM Grand in Las Vegas, Nevada. According to the company, the event will feature expert-led clinical sessions, product demonstrations, hands-on training, and entertainment.
More information about DS World 2025 can be found here. To enter the CEREC 40 Video Contest, click here.
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